Description
Get Found First: Master Google My Business and Dominate Local Search
When someone in your city searches for a service you offer, does your business appear front and center? Or are you invisible, losing customers to your competitors with just a click? In today’s digital world, your online presence is your new storefront. For local businesses, the most powerful tool to attract ready to buy customers is not a fancy website or a social media page, it is a fully optimized Google My Business profile.
This course is your definitive guide to claiming and controlling your business’s visibility on Google. We go beyond just setting up a listing, we teach you how to leverage the entire Google ecosystem, including Analytics and Search Console, to understand your customers and drive tangible results. This is not about getting random clicks, it is about getting qualified leads who are searching for what you sell, right in your neighborhood.
Your Blueprint for Local Search Dominance
This training provides a holistic view of how to use free Google tools to grow your business systematically.
Module 1: The Foundation – Understanding Your Traffic
- Google Analytics: Learn how to track who is visiting your website, where they are coming from, and what actions they are taking. Transform raw data into actionable business intelligence.
- Google Search Console: Discover how Google sees your website. Learn to identify and fix technical issues, understand which search queries bring you traffic, and improve your site’s overall health for better rankings.
- Basics of SEO (Bonus): A foundational lesson on Search Engine Optimization principles, teaching you how to create content that both users and Google love, with a focus on using the Yoast SEO plugin for WordPress.
Module 2: The Main Event – Mastering Google My Business
- Profile Setup & Optimization: A complete walkthrough from introduction to advanced optimization. Learn how to create a compelling business description, select the right categories, and upload high quality photos that build trust.
- Listing Products & Services: Turn your GMB profile into a dynamic catalog. We show you how to list your key offerings directly on your listing, making it easy for customers to see what you provide and prices.
- Mobile App Management: Learn how to manage your business on the go using the Google My Business mobile app, allowing you to respond to reviews, post updates, and view insights from anywhere.
- Important Messages & Updates: Stay ahead of the algorithm. This module covers critical updates and best practices to ensure your listing remains in good standing and highly visible.
Module 3: Expanding Your Reach – Instagram Ads
- Cross Platform Advertising: A bonus module on how to run Instagram Ads. Learn how to drive traffic from the visually focused platform of Instagram directly to your website or optimized Google My Business profile, creating a powerful marketing loop.
Why Local Search Mastery is Non Negotiable
Over 90% of consumers use the internet to find a local business. A optimized Google My Business profile increases your chances of appearing in the coveted local pack, the map results that appear at the top of search. This free tool directly influences customer decisions, displays your reviews, and provides directions to your door. Ignoring it means you are leaving money on the table for your competitors to scoop up.
This course teaches you how to control the narrative when potential customers are actively looking for you.
Who Is This Course For
- Local Business Owners (restaurants, salons, contractors, retailers) who want more customers walking through their door.
- Service Based Professionals (coaches, freelancers, consultants) operating in a specific geographic area.
- Marketing Managers responsible for the local visibility of a business or branch.
- Anyone who wants to understand how to use free Google tools to generate measurable business growth.
Do not be the best kept secret in your city. Be the first result they see. Enroll in the GOOGLE MY BUSINESS FULL COURSE today and put your business on the map.
